Driving Product Strategy With the North Star Metric Framework
at PUSH UX 2021
Type
talk
Interactive session with Ana Oarga and Raz Burciu on the North Star Metric Framework: a tour of their workshop and Miro template for defining the metric that best captures the core value a product delivers to customers, and aligning day-to-day work with sustainable growth.
People
Ana Burciu
Methods
Product AnalyticsUsing behavioural data from products — events, funnels, retention — to understand how people actually use features and where they drop off, informing design and personalisation decisions.
RoadmappingRoadmapping helps a team agree which problems to address and how work should progress over time. Start with the intended outcomes and the scope of the team’s responsibility, then organise initiatives into themes and broad time horizons. Discuss priorities with the people who will deliver or depend on the work. Maintain the roadmap as evidence and circumstances change. Use it to communicate direction and trade-offs, rather than treating every item as a fixed delivery promise.
Workshop FacilitationWorkshop facilitation guides a group towards a shared outcome without imposing the facilitator’s preferred answer. Define the purpose, prepare activities and materials, and create opportunities for everyone to contribute. Combine individual thinking with discussion when helpful, listen for different perspectives and adjust the plan to the group’s needs. Record decisions and clarify who will take the next steps. Use facilitation when a team must explore a problem, generate ideas or agree actions together; successful participation matters as much as the visible workshop outputs.