Animation is central to micro-interaction design because motion shapes how people understand an interface over time. Adrian Zumbrunnen explains how meaningful motion can enhance experiences rather than break them, with a focus on intentional movement in UI design.
People
Adrian Zumbrunnen
Methods
Interaction DesignDesigning how people act with a product over time: controls, states, feedback, flows and micro-interactions. Turns goals and constraints into concrete behaviours that feel clear and forgiving, informed by perception, cognition and the physical or digital context of use.