Incorporating AI into products is exciting, but what happens when real users start interacting with these features? Hannah Beresford has conducted extensive user testing on AI-driven functionalities and uncovered surprising behaviours. Using innovative testing techniques tailored specifically to AI features, she's found that users often don't respond to AI the way you'd expect. In this talk, Hannah will share her discoveries, including unexpected insights into how people really behave when faced with AI and what that means for product design. If you're working with AI, this talk will challenge your assumptions and provide practical tips for designing AI features that users will actually adopt.
People
Hannah Beresford
Methods
Usability TestingUsability testing reveals where people struggle while attempting realistic tasks with a prototype or service. In a moderated session, a researcher observes the participant and may ask them to explain their thinking. Use it to investigate confusing language, layouts or interactions and identify improvements. Agree research questions, recruit likely users and prepare believable tasks that do not reveal the solution. Explain that the service is being tested, then mostly watch and listen rather than guiding participants. Record observations and follow up on unclear behaviour. Plan accessible sessions, including participants’ own assistive technology when appropriate.