Chatbots are coming! How to research chat experiences
at UX Insight 2019
Type
talk
Discusses research methods to identify customer journeys solvable through chat, prototyping conversations, and testing chatbot interactions.
People
Jack Holmes
Methods
PrototypingBuilding disposable stand-ins for a product — from paper and clickable wireframes to coded spikes — so teams can try interactions before committing to build. Used to explore options, align stakeholders, and run usability tests on something people can click or walk through. Fidelity should match the question: low for flow and structure, higher when timing, motion or real content matter.