Richard says his studio recently redesigned the site for Penguin Books. Richard quotes T. S. Eliot's The Sacred Wood when arguing that mature practitioners steal rather than merely imitate. Richard says the phrase about great artists stealing was supposedly said by Picasso. Richard says Steve Jobs popularised the related wording in an interview, while noting there is no evidence that Jobs originally said it. Richard quotes a passage about comparing what Matisse and another artist were doing side by side. Richard describes planning poker as a consensus-based estimating technique in which a project team discusses a feature and votes on its size.