Emma Parnell recounts two weeks of work on the NHS COVID-19 vaccination booking service, showing how its early design addressed inclusion across sex and gender.
People
Emma Parnell
Methods
Inclusive DesignInclusive design identifies who an experience excludes and involves people with different abilities and perspectives in shaping it. Start by examining assumptions and mismatches between a person and the product or environment. Work with people who experience those barriers, then explore solutions that address their needs and may benefit others. Use this approach throughout product and service development, including decisions about interaction, communication and participation. Revisit whose perspectives are missing as the design evolves.