Situational Awareness: A superpower for UX designers
at UX Brighton 2017
Type
talk
As UX designers help set organisational direction — which user needs matter and which services support them — Simon presents Wardley Maps for situational awareness: understanding where you are so you can steer the company’s future.
People
Simon Wardley
Methods
RoadmappingRoadmapping helps a team agree which problems to address and how work should progress over time. Start with the intended outcomes and the scope of the team’s responsibility, then organise initiatives into themes and broad time horizons. Discuss priorities with the people who will deliver or depend on the work. Maintain the roadmap as evidence and circumstances change. Use it to communicate direction and trade-offs, rather than treating every item as a fixed delivery promise.
Product StrategyDefine the product problem and desired outcome, compare viable options, and make explicit trade-offs to select a direction. Use those choices to guide subsequent plans and priorities.