Continuing The business case for accessibility

The business case for accessibility

Mark Walker at The Accessible Web (2014)

Inclusive Design 1:47Puts inclusive design alongside accessible delivery as part of winning the business case for accessibility.
Persona Development 7:39Shows how accessibility work can reuse and extend the personas teams already use across the design process.
Screen Reader Testing 8:25Uses VoiceOver and related AT examples to show how easy it is to break access accidentally.
Usability Testing 23:21Combines WCAG technical checks with user testing by disabled testers on six websites.
Responsive Design 25:36Lists responsive design beside contrast and standards compliance in an accessibility-oriented design checklist.

Books, research, ideas and people referenced in this talk.

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AbilityNet 02:00The speaker identifies AbilityNet as a UK charity delivering accessibility testing, consultancy and workplace support.
Technology for Good Awards 03:19The speaker says AbilityNet runs the Technology for Good Awards.
VoiceOver 08:25The speaker points to VoiceOver built into the iOS SDK as an accessibility feature that can read an app's content.
RNIB 19:10The speaker identifies RNIB as the UK equivalent of the rights organisation involved in accessibility cases.
Carnival accessibility information 21:15The speaker uses Carnival's disability information and booking pages as an example of accessibility being considered unevenly across a service.
WAVE Web Accessibility Evaluation Tool 22:01The speaker says WAVE exposed six red accessibility errors on the cruise booking URL he tested.

Stephen Hawking 05:12The speaker uses Stephen Hawking as an example of how technology can enable communication for a person with a severe disability.

Inclusive design 01:45The speaker names inclusive design alongside putting users at the centre of design processes.
Personas 27:05The speaker says AbilityNet uses personas to represent testers with different disabilities and bring accessibility into UX design.

Section 508 18:52The speaker refers to Section 508 while discussing US accessibility law and web accessibility.
Sale of Goods Act 1979 19:37The speaker invokes the Sale of Goods Act when explaining equal access to services and products.
Web Content Accessibility Guidelines (WCAG) 2.0 23:17The speaker describes the household-insurance comparison as checking technical compliance with "WAG 2.0".