Many people assume checkout UX is solved, yet about 45% of customers who start checkout do not finish. Looks at data on the biggest causes of checkout abandonment and what teams can do to stop losing customers unnecessarily.
People
Alun Lucas
Many people assume checkout UX is solved, yet about 45% of customers who start checkout do not finish. Looks at data on the biggest causes of checkout abandonment and what teams can do to stop losing customers unnecessarily.
Alun Lucas