Just attended the UX Brighton 2024 conference, and what a day! The theme “What do UX designers, researchers, and managers need to know about AI?” couldn’t have been more relevant in today’s rapidly evolving tech landscape. This one-day deep dive was packed with insights into AI’s practical applications in UX, delivered by leading experts who know what matters on the front lines. Highlights included: ▪️Real-world examples of how AI tools are changing UX work. ▪️Frameworks and principles to navigate AI’s role in UX design. ▪️Networking with brilliant minds facing the same challenges in UX & AI. This event helped clear up common misconceptions about AI and provided practical knowledge that we can bring into our workflows. Thanks to UX Brighton for such a forward-thinking and inspiring conference! hashtag#UXBrighton2024 hashtag#AIinUX hashtag#UserExperience hashtag#AI https://www.linkedin.com/in/anastasia-mikulaninec-a90178134/Anastasia Mikulaninec