Adapt or disappear - why 'UX x AI train' isn't waiting for anyone? My head is still full of thoughts after UX Brighton conference and one particularly stands out - 'AI in UX' train is leaving the station. If you are not on the board now, you'll be left on the platform. This year's conference theme - UX economics and expanding skillset - was mostly about AI. I could feel the anxiety in the room: worries about the future of our roles, about juniors entering the market and the very purpose of our work. How not to get eaten by robots and how to collect your train ticket? 🎟️ ➡️ it's time to come to terms that AI is here to stay (for now) but not to take your job - to help you do your job (if you know how and when to use it) ➡️ get familiar with at least 1 tool with easy entry point (such as Gemini) - it's always better to know 1 tool and its possibilities and limitations than to know many superficially ➡️ decide on the level of help you expect from AI (it's up to you if you don't use AI at all or if AI is your design partner or even co-creator) ➡️ be the ambassador of using AI ethically in your organization / community (our responsibility is to ensure this powerful technology remains trustworthy and transparent) ➡️ in time, develop AI fluency - the ability to know, where AI works and where it fails, get to know its limitations Don't be scared - the future of UX isn't less work, it probably is just different work (more strategic, more responsible). We're all in this together. 🤗 #UX #AllegroFutureCast #UXBrighton #UXBriRoksana Raczek